POF Partner, Chris Schlicht, has won a Client Choice Award for excellence in trade mark protection
POF Partner, Chris Schlicht, is the exclusive winner of the 2014 International Law Office Client Choice Award for ‘Intellectual Property – Trade Marks (Australia)’. Chris received this prestigious award following nominations from his clients, who provided positive reviews of his service and expertise.
Chris said, “I am delighted to have won a Client Choice Award, and I would like to thank the clients who nominated me. It is an honour to accept this award on behalf of the POF Group, as it is our goal to continuously provide the best quality service and advice to our clients across all facets of intellectual property law from conception to enforcement.”
Chris joined POF in 1991 and is a lawyer, and patent and trade marks attorney. He was admitted to the Supreme Court of Victoria as a barrister and solicitor in 1991, and became a Partner in 2009. Chris is a member of POF’s Management Committee and is the firm’s Commercial/Litigation Practice Group Leader.
Plenty Of Fish Bets It All On Mobile
Plenty Of Fish Bets It All On MobileHe's responsible for thousands upon thousands of marriages, earning millions upon millions along the way. Yet Markus Frind’s success can be boiled down to a simple formula. In 2003, when dating websites were paywalled, the founder of Vancouver-based Plenty of Fish (POF) offered a free alternative by keeping costs low and leaning heavily on ad revenue. For years, Frind famously claimed to work only an hour a day, watching the money roll in as POF swam past the competition and grew into one of the world’s most popular dating websites.
POF grew into one of the world’s most popular dating websites. Despite the popularity of its iPhone and Android apps, POF's old revenue model is under siege, as advertising doesn’t work well on the smaller screens of smartphones. POF will need to evolve to survive. POF CEO & Founder, Markus Frind, says that for people under the age of 35, 90% of POF’s visits now come from phones rather than web browsers. Frind says up to 60% of the company’s “tens of millions of EBITDA” still comes from its website. POF’s apps make money from upgraded memberships Frind is the first to admit monetization on mobile has a ways to catch up.
For POF, this could mean finding ways to increase the number of users who upgrade to a paid account. For example, Zoosk, the top-grossing dating app (apps with the highest total revenue) on iPhone, charges users who want to send someone more than a single message. That said, Frind’s priorities lie elsewhere at present. “Mobile is pretty much a land grab right now,” he says. “Grab as many users as you can, then figure out what to do with them.”
Top 10 Dating Sites In USA
Here is the list of top 10 dating sites in USA, courtesy of Experian (Hitwise). POF is leading the way with 16% of market share, followed by Match.com (9.7%) and Zoosk (7.7%). Overall the total US visits to dating sites increased 2% YOY.